Footfall Analytics related content from Crowd Connected

Europe’s biggest street party, an estimated 1million+ revellers – this year sweltering in record 33c heat as they enjoyed the 55th edition of the Notting Hill Carnival.

Which footfall analytics solution is the best? In deciding which technology to deploy, it’s vital to fully understand the application, and what different footfall analytics technologies can deliver.

The first question you should ask about any indoor positioning or location service - Does it work in background? Your customers' phones spend a lot of time in their pockets.

Location and beacon data gathered from mobile phones is affected by sampling rate variation. Without correction, business analysis can be flawed. Here's what you need to know.

Establishing the true value of Experiential Marketing activity has generated plenty of head scratching over the years. But now there’s ground-breaking location-based technology which shines a light into what has previously been a something of a black hole.

The right event can help you stay ahead of the game, network with like-minded people, learn more about data analytics and get inspired. Here our five data analytics conferences we think are worthy of your consideration.