Events related content from Crowd Connected

In 2018 Goodwood launched a dedicated motorsport app to mark the 25th anniversary of its Festival of Speed, the leading celebration of the motor car that takes place each summer. The new app included Crowd Connected’s Colocator technology.

Are you getting the most out of the targeted messages you send? How leading events are using location-based push messaging – best practice, real-world examples of successful campaigns and the pitfalls of getting it wrong.

Our latest ebook details how leading events are using Visitor Data to optimize their business. It is a practical guide for anyone in the live event industry who wants to understand the importance of Visitor Data.

At the 2018 Event Safety and Security Summit our CEO James Cobb delivered a presentation on the role of mobile messaging in emergency communication. A paper based on this presentation is available.

December 2017 – The leading Belgian-based vendor of mobile apps for live events embeds market-leading Colocator location intelligence technology into its offering, extending a successful collaboration first initiated in early 2017.

Our multi-faceted Colocator platform was successfully deployed to monitor and engage with fans for the UEFA Champions League Final – Europe’s premier club soccer match – which took place at the beginning of June 2017.

June 2017 – More than 50 major festivals will benefit from Crowd Connected’s multi-award winning Colocator technology this summer, including Coachella, Roskilde, Reading, Leeds and V North and V South.

March 2017 – Crowd Connected and Canadian app vendor Greencopper have extended their existing partnership to provide enhanced location-based services to Greencopper’s portfolio of music event clients.

February 2017 – Strategic partnership between leading mobile app vendor and fast-growing location intelligence service provider delivers best-in-class solution for Eventbase’s customers.

Establishing the true value of Experiential Marketing activity has generated plenty of head scratching over the years. But now there’s ground-breaking location-based technology which shines a light into what has previously been a something of a black hole.

Increasingly the digital world intrudes into our physical existence. It’s intrusion that’s not always welcome. An obvious response is to build fences. But it may not be a good one.

The capabilities of our award-winning real-time location insight software were showcased during the Baku Prepares test event, with the technology used to monitor, log and understand customer movement in the Olympic Stadium for the European Games.